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The latest website update set “noindex” to the production site, changed Robots.txt file or rewrote canonical tags. Does it sound familiar? We’ve all been there. However, how do you spot if something is wrong? A drop in rankings? Organic traffic is down? Lower Revenue?...

I’ve heard on numerous occasions that JavaScript is evil, but I’m not sure if I agree with that. Yes, JavaScript makes SEO more difficult, but that’s simply how the Internet has evolved. JavaScript provides great benefits to users and developers. It’s here to stay,...

Server logs provide the true view of how search engines crawl your website. Google Search Console or any crawler provide useful data, but they don’t show the full story. I had opened the Coverage report in Google Search Console and found this. The report provides...

Server logs are a powerful source of information that can help you understand complex SEO problems with crawling and indexing. Every technical SEO should be able to perform a log analysis. It's a must-do if you manage a large website. I will start with some basics,...

You’ve often heard that log files are great for SEO (Listen to those people. They are right!). But don’t think of them as a simple SEO tool. Log files can be useful in many cases. Need an example? Troubleshooting Google Analytics! The canonical URL for our homepage...

Getting technical aspects of SEO right can be rewarding and have a significant impact on your bottom line. The bigger the site is, the more important technical SEO becomes. I’m going to show you how deindexing over 80% of indexed pages leads to great results. Just to...

Google Analytics is a great tool, and 62% of the top 10K websites have Google Analytics tracking code installed (according to similartech.com). However, there is one major problem a lot of people don't realize: Google Analytics tells you what happened, not why....

Google is permanently changing rules of the game and trying to serve more relevant answers to search queries. In th past, Google’s search results page (SERP) was answering with links to relevant websites but it wasn’t enough. Currently, it tries to deepen the contextual understanding of query. The result of efforts is the Knowledge Graph (launched in May 2012), and it provides answers, not just links. Google shows answers in answer boxes. It’s SERP feature which try to direct answers to your question (search query). A detailed article about this feature was published Dr. Peter Meyers on the Moz blog. My goal is become an entity of the Knowledge Graph and show answers to conversational questions related to me.